Best day to post on instagram

Best time to post on instagram united states

In this article we will focus on Instagram, the most famous image microblog in the world, one of the most used social networks and, in terms of digital marketing, one of the best showcases for brands.

Between 5:00 pm and 6:30 pm. Time when an important mass of Instagram users check their phone because it coincides with the end of their working day. To this same user profile can be applied the schedule of 20:00 h, which also covers the younger population (students).

Posting between 00:00 h and 09:00 h can be ineffective on many occasions, but the exception is to post in the early hours of Thursday to Friday morning at 01:00 h. Also to take advantage to publish at 15:00 h, time of lunch. It is not taken as the most recommended option, but try to experiment at that time and find out if your potential customers are the user profile that makes use of the cell phone after lunchtime.

Best hour to post on instagram

Stop wondering why you don’t have more followers and do something about it. If you want to stand out on a social network like Instagram, you can’t just go with your uninformed gut; in addition to generating quality content you must take into account many other factors, and knowing the best time to post on Instagram will give you a strategic advantage that could lead your posts to more eyeballs.

Just like the best time of day to post on Instagram, finding the right day of the week is also a challenge. Some research suggests that Wednesdays and Thursdays promote the most interaction, although anecdotal evidence from social media managers sometimes suggests otherwise.

Weekends tend to fail, depending on the type of Instagram account you’re running, as well as the type of followers you have. If your Instagram account is aimed at your friends and family, for example, you may have better interaction on weekends. But if you’re looking to capture the attention of companies and businesses, you have to keep in mind that many of these are closed on weekends.

Best time to post on instagram thursday

To find out what time is best for you to publish on Instagram, we recommend you to test publications on different days and times, in order to analyze the specific results of your business and build a strategy based on that.

Sprout Social, like Buffer, is a social media management platform that offers social media listening and data analysis tools. From the blog of this platform, they tell us:

“Looking at Instagram generally, the most consistent interaction can be found Monday through Friday between 9 a.m. and 4 p.m.. Interaction decreases every day before 6 a. m. and after 9 p. m.”

“Retail and consumer product brands can reduce noise and gain interaction in the earlier peak hours, or focus on relatively safe times for interaction that take place Tuesday through Friday, between 11 a. m. and 3 p. m. Shopping behavior declines in the late afternoon, with interaction lower every day between 5 a. m. and after 9 p. m.”

Best time to post on instagram 2021

The best way to find our ideal posting time is to test different time slots until we find those that generate the highest rate of participation and engagement from our users.

If we don’t have enough resources or time to carry out our own tests until we find the time that suits us best, Sprout Social, a social network management platform, has produced a report detailing the best time to publish on Instagram and other social networks, after analyzing around 20,000 accounts.

Before continuing, it should be noted that this data should not be taken as a magic formula, but rather as a reference guide, which will vary depending on each Instagram account, since each one has its own audience and behavior.

The visual nature of Instagram has proven to be perfect for showcasing and selling products of all kinds. There are also many approaches brands can use to highlight their offerings. From marketing strategies with influencers that help showcase and sell different products they showcase in their day to day lives, to using Instagram Stories or using contests and promotions, which are always a great way to tag friends and attract new users who are captured by encountering words like “offer” or “win”.