Create facebook business account
Facebook business manager
Similarly, leaving the “Online” sector, those of a bar or a restaurant like “El Celler de Can Roca”, that of a Spa Hotel like “Balneario de Archena”, as well as clothing stores, shoe stores, bookstores, etc. also have a place here.
This category does not need too many explanations, since it is aimed at all types of users (famous or not) who seek to give social promotion to themselves, as is the case of the so-called “Influencers”.
The first thing to do is to start, in a preliminary way, to get fans for your page. And what better way than inviting all those friends you have on your personal profile to “like” it.
Here you can use a video, as I mentioned recently, so if you have the means to create and edit online videos, it could be an element that will give some engagement to your Fan Page.
In this case, we will choose for this example “@minegociodemarketing” and, if you look at the following image, once written a green “check” symbol appears, confirming that this username is free.
Facebook ads manager
For the cover image, I advise you to choose one that is related to the theme of your business or the content you have decided to share. In addition, the measures should be 1640 x 856 pixels.
Something very important to keep in mind is to have a social media plan before you start spreading content. Here you have a customizable template to create your Social Media Plan in a few steps.
Set some goals before you start publishing content on a social network and choose a series of KPIs that will help you measure whether or not you are achieving those goals over time. All this information can be captured in a dashboard, to have it in a more visual way and month by month.
You must be a facebook business administrator to confirm a whatsapp account.
Your page must have activity and provide information before you start promoting it, so start posting updates as soon as it is up and running. New photos and updates give visitors the feeling that this is an active page. You can increase the reach of your posts beyond your page followers by promoting them and targeting the people you want to connect with.
Once your page is set up, invite your customers and contacts to communicate with you through your page to keep in touch and stay in the loop. You can also circulate ads to find new followers for the brand.
Facebook manager
This platform will not only help you make your brand better known, but, among other things, it will help you promote your products, increase consideration for them, reinforce engagement, attract new customers and more. See how important it is to have one?
Also called Branding in the advertising world, this option will allow you to increase and improve the perception of your customers in the market. If you elaborate a good content, people will start sharing it and, with this, you can have greater visibility on this platform, being able to convert in the not too distant future, a fan into a customer.
As we said, having an optimal fanpage will help you attract new ‘followers’ that could become customers. And, of course, it will also help you to encourage new bookings or appointments more easily.
Having a good name for your company will provide identity and brand value for it, so let’s be careful when choosing it. Remember that it should be a name that catches the attention, but at the same time it should be appropriate and memorable. Take the time to choose it.